Durgesh Dhaker: Leveraging social media platforms to increase growthSocial media platforms are misinterpreted to be an utter waste of time, especially for the youth. In the real-life scenario, social media platforms influence many people without appearing like a lucrative marketing tactic. Social media marketing or SMM is a quintessential derivative of digital media marketing to grow any business, brand, or idealogy. Our personality in highlight today is Mr. Durgesh Dhaker, a proficient social media marketer and manager who has carved a career in the digital marketing industry.

Mr. Durgesh Dhaker is just 26 years old. Even with such a short period of 5-6 years, he has managed to grow the image and reputation of many businesses and political parties on social media platforms. His career until now is a blend of ups and downs, but Mr. Durgesh Dhaker isn't one of those who step down because the tide is not in their favor. He is the founder of Aapno Rajasthan, a community page that has over 200k followers from Rajasthan. Aapno Rajasthan is not the only achievement in his kitty. He has worked for small political parties from the ground up and has helped them to gain reliable followers.

Mr. Durgesh Dhaker explains the reason behind choosing social media marketing and management as a career. He says, "It is fairly easy to build a community digitally rather than going from place to place, wasting precious resources and time. I knew that the social media platforms would evolve into a lucrative prospect of marketing and advertising. My anticipation materialized very fast, and today there is no powerful medium to spread the word and make a change. I have further plans to expand Aapno Rajasthan but am swamped with work right now."

Source : DNA India